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Manufacturers D2C Best Practice – Part 1: Why Sell Direct?

As the banking crisis unfolded around us, we held our  “Manufacturer Direct to Consumer Sales” industry round table event in the grand Kings Chamber of the old ABN Bank Building in Amsterdam. We were...

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Manufacturers D2C Best Practice – Part 2: How do world-class organisations...

In Manufacturers D2C Best Practice – Part 1 I looked at the “Why” of selling direct to consumers. In this post I wanted to pick out some of the top ideas that 20 Manufacturer e-commerce managers...

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Webinar: Bake retention into your eCommerce Pie

With global eCommerce sales tipped to hit $1 trillion by 2016, competition for a slice of the eCommerce pie has never been fiercer. This is not a trillion dollar pie So if you are involved in eCommerce...

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